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MCH Cover
CURRENT ISSUE
Highlights of the April 2008 issue:

Military Lodging AT-A-GLANCE
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LAUNDRY
• A CLEAN LOOK
laundry
Servicemembers need clean laundry, whether they are traveling or in the field of combat.

Manufacturers of laundry equipment recently spoke with Military Club & Hospitality to find out how guest laundry could come out smelling fresh and clean.

Lianne Brouillard, contracts administrator, Intirion Corp., said that equipment has to stand up to rigorous standards.

Dean Fowler, government sales consultant, Excel Laundry Co., said ease of use and dependability are key factors when purchasing laundry equipment.

Dick Casey, director of multi-housing sales, Speed Queen, noted that convenience and flexibility are what military buyers look for when shopping for laundry equipment.


SPECIAL EVENTS
ENHANCE YOUR EVENT

Manufacturers of products designed for Morale, Welfare and Recreation (MWR) special events recently spoke with Military Club & Hospitality to gain insight on what MWR personnel should look for when purchasing equipment for their special events.

Brandy Spainhoward, marketing manager, Anchor Industries, Inc., said what is new is the way tents are designed, and the multitude of unique ways to use them.

Ian McIntosh, director of sales, KD Kanopy, noted that the military is breaking out into colored fabrics — including red, green and navy — when purchasing canopies.

Dave Schwalbach, president, Allen Ventures, said recycled plastic is the best choice of material when looking for outdoor furniture.

kids party
Tents are used at various MWR special events,
such as birthday parties.
HexTable
The Hex Table by Allen Ventures can be used for picnics and other outdoor events.

ALCOHOLIC BEVERAGES
Evergreen Award
Wine sales at AAFES stores increased by 8 percent in fiscal 2007.
(AAFES PHOTOS)
AAFES ALCOHOLIC BEVERAGE SALES ON THE RISE

FerrisSales of alcoholic beverages — wine, beer and spirits — in Army & Air Force Exchange Service (AAFES) stores reflected an across-the-board increase in fiscal 2007, compared to fiscal 2006 totals.

Debbie Ferreris, AAFES distilled spirits buyer, said fiscal 2007 sales of spirits were $241,830,158, compared to $234,564,797 in fiscal 2006, an increase of 3.1 percent. “Spirit sales have exceeded planned projections by 1 percent,” she added.

Top-selling spirits were Hennessy VS 80-proof 750ml; Crown Royal Whisky 750ml; Jim Beam Bourbon 80-proof 50ml; Bacardi Light Rum 80-proof 1.75L; and Smirnoff Vodka 80-proof 50ml.

Ferreris noted that consumers are continuing to trade up to premium and super premium brands of spirits. “Flavors are still hot and the ready-to-drink category is showing growth due to the convenience and innovation coming from that segment.”

CastilloArt Castillo, beer and wine buyer, said beer sales in AAFES stores for fiscal 2007 were $231,116,183, compared to $220,655,284, an increase of 4.74 percent. Fiscal 2007 wine sales were $106,278,237, compared to $98,397,258 in fiscal 2006, which reflected an 8 percent increase. He noted that beer and wine sales each exceeded planned projections by 1.5 percent.

Evergreen Award
The Class Six store at Fort Belvoir, Va.

Top-selling beer in fiscal 2007, based on unit sales, were Coors Light 48-pack, 8-oz. can; Corona Extra 12-pack, 12-oz. bottle; Heineken 12-pack, 12-oz. bottle; Corona Beer 6-pack, 33-cl. bottle; and Bud Light 12-pack, 12-oz. can. Top wine sellers in fiscal 2007, based on unit sales, were Franzia Chillable Red Wine 5L; Mogen David Concord Red Wine 750ml; Franzia Sunset Blush Wine 5L; Beringer White Zinfandel 750ml; and Franzia White Zinfandel 5L.

Castillo explained that “assortments are in direct relationship to each DSD (direct store delivery) distributor, and beer and wine assortments vary by country in OCONUS.” He added that the major trend in beer is the “growth of craft and micro brews,” and the major trend in wine sales is that “consumers are trading up in price point.”



DEPARTMENTS
HOSPITALITY PRODUCTSNew Products on the Market
Make It Work!
TOP PRIORITY

Vitale Nominated for CNIC Commander
Vitale
On Feb. 28, Rear Adm. Michael C. Vitale, USN, was nominated for appointment by President George W. Bush to vice admiral and assignment as Commander, Navy Installations Command (CNIC). Vitale is currently serving as commander, Navy Region Southeast (CNRSE), Jacksonville, Fla.

Vice Adm. Robert T. Conway, Jr., USN, has served as CNIC commander since February 2006. His future plans were not announced as of press time. In his present position, Vitale manages and oversees shore installation management support and execution for 21 installations within the Southeastern U.S., Guantanamo Bay, Cuba, and Roosevelt Roads, Puerto Rico.

Prior to his October 2007 appointment as CNRSE, Vitale was the rear admiral in command of Carrier Strike Group 2 since June 2006. A veteran of more than 30 years of service in the Navy, Vitale’s prior commands include Commander, Navy Region Hawaii, and Commander, Naval Surface Group, Middle Pacific.

During his initial assignment following his 1977 graduation from the Navy Reserve Officer Training program, Vitale served aboard the USS Reeves (CG 24), where he was Damage Control Assistant and Fire Control Officer. During his tour, Reeves conducted rescue operations off the coast of Vietnam and participated in the attempted rescue of U.S. hostages held in Iran.

Australian Vacation Packages
Sydney Opera House
Left: The Sydney Opera House presents theatre, musicals, opera, contemporary dance and ballet, every form of music from symphony concerts to jazz, as well as exhibitions and films.

Right: Kata Tjuta National Park is the home of Ayers Rock/Uluru, the world’s largest monolith.

The joint services’ Australia Military Tours Program recently encouraged folks with a desire to vacation “Down Under” to take the plunge.

The U.S. Army Information, Ticket and Reservation (ITR) Travel Show, featuring Australian getaways, made a total of six stops in February and March. The tour began Feb. 27 at NB Pearl Harbor, Hawaii, and visited MCB Camp Pendleton, Calif., on Feb. 29. It continued on March 4 at Fort Belvoir, Va.; Hunter Army Airfield, Ga., on March 5; Fort Stewart, Ga., on March 6; and the Morale, Welfare and Recreation (MWR)/Information, Tickets and Travel (ITT)/ITR Vendors Fair in Fort Lauderdale, Fla., on March 9.

“This is an opportunity for people who have ever considered travel to Australia to get firsthand information and an idea of what they might want to do if they book a trip,” said Dan Yount, director of Army Leisure Travel at the Army Family and MWR Command (FMWRC). “We have this great booking tool that they can use to plan an itinerary and get all kinds of information by going to www.offdutytravel.com and clicking on the joint services special.”


President Sends FY09 Defense Budget to Congress
Family Housing
The fiscal 2009 budget request that President Bush submitted to Congress includes $3.2 billion to construct new family housing, improve existing housing, eliminate inadequate housing overseas, operate and maintain government-owned housing and fund the privatization of 12,324 additional homes.
President George W. Bush sent the fiscal 2009 defense budget to Congress in February, requesting $515.4 billion in discretionary authority for the Department of Defense, a $35.9 billion or 7.5 percent increase from the enacted level for fiscal 2008.

The fiscal 2009 budget reflects the president’s priorities and sustains his commitment to prevail in the war on terrorism; increase ground combat capabilities; improve force readiness; develop the combat capabilities needed to meet future threats; and improve the quality of life for servicemembers and their families.

Defense Secretary Robert M. Gates said, “The president’s budget for FY 2009 provides the resources necessary to maintain an agile, highly trained and lethal fighting force, increase Army and Marine Corps end strength, and sustain the United States’ technological advantage over current and potential enemies.”

Starbucks Grand Opening
Starbucks
The Marine Corps opened its first fully licensed Starbucks Coffee store at MCRD San Diego, Calif., on Jan. 16.
On Jan. 16, 2008, the Marine Corps opened its first fully licensed Starbucks Coffee store at MCRD San Diego, Calif.

Attendees at the grand opening included representatives of Allen Engineering of San Bernardino, Calif., the company responsible for the store’s construction; Navy and Marine Corps representatives from Naval Facilities Engineering Command (NAVFAC); representatives from Marine Corps Community Services (MCCS) headquarters at MCB Quantico, Va.; and several Starbucks executives. The second Starbucks Coffee location on a Marine Corps base is scheduled to open at Quantico this spring.

Brig Gen. Angela Salinas, USMC, commanding general, MCRD San Diego/ Western Recruit-ing Region, expressed her pride in becoming the first Marine Corps base with a Starbucks location as she cut the ribbon marking this special event.



On the Cover: Servicemembers and their families enjoy a wide variety of special morale, welfare and recreation (MWR) events and programs throughout the year.


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